Google says the August 2025 spam update has finished rolling out worldwide.
Highlights:
- The rollout ran from August 26 to September 22 and applied globally in all languages.
- Early third-party data points to muted effects with limited broad re-ranking.
- If you saw declines, review Google’s spam policies.
What This Update Targets
Google classifies “spam updates” as notable improvements to its automated spam-prevention systems, including SpamBrain.
These releases aim to better detect and reduce spam in search results rather than re-rank the whole index
Read more here: https://www.searchenginejournal.com/google-confirms-august-spam-update-is-complete/556465/
